Maintaining a transparent relationship with our users and customers is very important to Amarga Vintage, so we want you to know that your data is very important to us and how we treat them. In this privacy statement, we explain what personal data we collect from our users and how we use it. We understand the importance of your information and therefore encourage you to read and carefully analyze these terms before providing your personal data in our store.
This website respects and safeguards users' personal data. As a user, you should know that your rights are guaranteed.
We've worked hard to create a safe and secure space, so we want to share our principles regarding your privacy:

• We never ask for personal information unless it is truly necessary to provide you with the services and information you request.
• We never share our users' personal information with anyone except to comply with the law or with your express permission.
• We will never use your personal data for any purpose other than that expressed in this privacy policy.

Please note that this Privacy Policy may change based on legislative or self-regulatory requirements, so users are advised to review it periodically. It will apply if users choose to fill out any of our contact forms that collect personal data.
Amargavintageshop.com has adapted this website to the requirements of Organic Law 3/2018, of December 5, on the Protection of Personal Data and the Guarantee of Digital Rights, and Royal Decree 1720/2007, of December 21, known as the Regulation implementing the LOPD. It also complies with Regulation (EU) 2016/679 of the European Parliament and of the Council of April 27, 2016, on the protection of natural persons (GDPR), as well as with Law 34/2002, of July 11, on Information Society Services and Electronic Commerce (LSSICE or LSSI).

Responsible for the processing of your personal data.

• Identity of the Controller: Amarga Collective SL
• Trade name: Amargavintageshop.com / Amarga Vintage
• NIF/CIF: B2170064
• Address: Calle Meléndez, 5. 37002-Salamanca.
• Email: info@amargavintageshop.com

The personal data we collect after your approval on any of the contact forms on our website is processed and stored as "Website Visitors, Users, and Subscribers" data, as governed by the General Data Protection Regulation.
For the processing of our users' data, we implement all the technical and organizational security measures established by current legislation.

Principles that we will apply to your personal information
In processing your personal data, we will apply the following principles, which comply with the requirements of the new European Data Protection Regulation:

• Principle of legality, loyalty, and transparency: We will always require your consent to process your personal data for one or more specific purposes, which we will inform you about in advance with absolute transparency.
• Data minimization principle: We will only request data strictly necessary for the purposes for which we require it. As little as possible.
• Retention period limitation principle: Data will be retained for no longer than necessary for the purposes of processing, depending on the purpose. We will inform you of the corresponding retention period. In the case of subscriptions, we will periodically review our lists and delete any records that have been inactive for a significant period. For customers who have made a purchase, data will be retained for a minimum of two years to verify the purchase made in the store and thus apply the guarantee established by law.
• Principle of integrity and confidentiality: Your data will be processed in a manner that guarantees adequate security and confidentiality. You should know that we take all necessary precautions to prevent unauthorized access or misuse of our users' data by third parties.

How did we obtain your data?
The personal data we process at Amarga Vintage comes from our company's website, email, instant messaging, or postal mail. The categories of data we process are: identification data, identification codes or keys, postal or electronic addresses, and commercial information. We also inform you that we do not routinely obtain specially protected data. If specially protected data reaches our company, we will protect it in accordance with current regulations.
What are your rights when you provide us with your data?
Anyone has the right to obtain confirmation as to whether or not Amargavintageshop.com is processing personal data that concerns me.
Interested persons have the right to:

• Access personal data relating to the interested party
• Rectification or deletion of personal data
• Request limitation of the processing of the data provided
• Oppose processing
• Request data portability

Interested parties may access their personal data and request the correction of inaccurate data or, where appropriate, request its deletion when, among other reasons, the data is no longer necessary for the purposes for which it was collected. In certain circumstances, interested parties may request that the processing of their data be restricted , in which case it will only be processed for the purpose of exercising or defending legal claims.
In certain circumstances and for reasons related to their particular situation, data subjects may object to the processing of their data. Amarga Vintage will stop processing the data, except for compelling legitimate reasons or for the exercise or defense of potential legal claims. As a data subject, you have the right to receive the personal data concerning you that you have provided to us in a structured, commonly used, and machine-readable format, and to transmit it to another data controller when:

• The treatment is based on consent.
• The data has been provided by the interested party.
• The processing is carried out by automated means.

When exercising your right to data portability, you will have the right to have your personal data transmitted directly from one controller to another when technically feasible.
Interested parties will also have the right to effective judicial protection and to file a complaint with the supervisory authority, in this case, the Spanish Data Protection Agency, if they consider that the processing of their personal data violates the Regulation.

For what purpose do we process your personal data?
When a user connects to this website, for example, to comment on a post or product, contact Amargavintageshop.com, request information about a product, or make a purchase, they are providing personal information for which Yolanda Romero Tamudo is responsible. This information may include personal data such as your IP address, name, physical address, email address, telephone number, and other information. By providing this information, the user consents to their information being collected, used, managed, and stored by Amarga Vintage, only as described in the Legal Notice and this Privacy Policy.
The data collected will be used exclusively for the actions described below and categorized in each of the following sections, and will be deleted whenever required.
At Amargavintageshop.com, there are different systems for capturing personal information, and we process the information provided to us by interested parties for the following purposes for each capture system (forms):

• Contact form: We request the following personal information: Name and email address to respond to requests from Amargavintageshop.com users. For example, this information may be used to respond to your request and address any questions, complaints, comments, or concerns you may have regarding the information included on the website, the services provided through the website, the processing of your personal data, questions regarding the legal texts included on the website, as well as any other questions you may have that are not subject to the terms and conditions. Please note that the information provided will be stored on Shopify's servers (Amargavintageshop.com's provider) within the EU. If you leave a message in the chat, the information will be used for the same purpose as responding to questions regarding the website and will not be used for marketing purposes.
• Blog and product comment form: To comment on blog posts or reviews of Amargavintageshop.com and products, the user must fill out the form to comment on the blog, reviews, and products. In this case, we request the following personal information: Name and email address. Once completed, the user may post as many comments as they wish and respond to previous ones. We inform you that the data you provide will be stored on Shopify's servers (Amarga Vintage's provider) within the EU.
• Out of stock form: We request the following personal information: email address, so we can respond to Amargavintageshop.com users' inquiries regarding the status of a product. We inform you that the information you provide will be stored on Shopify's servers (Amarga Vintage's supplier) within the EU.
• Incident Form: We request the following personal information: Name, surname, and email address so we can respond to Amargavintageshop.com users regarding any potential incidents related to a product or order. We inform you that the data you provide will be stored on Shopify's servers (Amarga Vintage's provider) within the EU.
• Payment form: We request the following personal information: First name, last name, email address, postal address, telephone number, and ID number if required. The information collected will allow us to process the purchase, inform you of the order status, report any incidents, etc. We will also send a completely anonymous and voluntary satisfaction form. The data will be used solely by Amarga Vintage to manage shipping procedures with the shipping companies UPS, Correos, Inpost, and Correos Express. We do not directly manage payments on the website or store any bank details. The data will be managed by the Stripe, PayPal, or Shopify payment gateways to process payments. We inform you that the data you provide will be stored on Shopify's servers (Amarga Vintage's provider) within the EU.
  After completing your purchase, we'll send you an email so you can participate in our affiliate program. Your email and name will be provided to Mailchimp, the company responsible for managing the affiliate program. You can unsubscribe at any time to stop receiving emails.
• Registration Form : In this case, we request the following personal information: First name, last name, and email address so you can create an account in our store and receive newsletters. Please note that the information you provide will be stored on Shopify's servers (Amarga Vintage's provider) within the EU. This information will be stored and managed by MailChimp (Amarga Vintage's provider) outside the EU in the USA. Mailchimp is subject to the EU-US Privacy Shield framework, information about which is available here , approved by the European Data Protection Committee. By clicking the checkbox, you accept and consent to your data being stored by the MailChimp platform for the purpose of managing the sending of the corresponding newsletters.
• Newsletter subscription form on the checkout page : In this case, we request the following personal information: Name and email address, so we can send you our newsletter. This information can be found on our checkout page. On this page, you will have the option to subscribe to our newsletter, where we will use your email address to send you newsletters. This information will be stored and managed by KLAVIYO (Amarga Vintage's supplier) outside the EU in the USA. KLAVIYO is subject to the EU-US Privacy Shield framework, information about which is available here , approved by the European Data Protection Committee. By clicking the checkbox, you accept and consent to your data being stored by the KLAVIYO platform for the purpose of managing the sending of the corresponding newsletters.

There are other purposes for which we process your personal data:

• To ensure compliance with the terms of use and applicable law. This may include the development of tools and algorithms that help this website ensure the confidentiality of the personal data it collects.
• To support and improve the services offered by this website.
• Other non-identifying data is also collected through some cookies that are downloaded to the user's computer when browsing this website, which we detail in the Cookie Policy.
• To manage social media. Amarga Vintage has a presence on social media. The processing of data regarding social media followers of the official Amargavintageshop.com pages will be governed by this section, as well as by the terms of use, privacy policies, and access regulations applicable to the social media platform in question, which have been previously accepted by the Amarga Vintage user. Your data will be processed for the purpose of properly managing your presence on the social media platform, providing information about Amargavintageshop.com's activities, products, or services, and for any other purpose permitted by social media regulations. Under no circumstances will we use social media follower profiles to send individual advertising.

In accordance with the provisions of Organic Law 3/2018, of December 5, on the Protection of Personal Data and the Guarantee of Digital Rights, Amarga Vintage (Amargavintageshop.com), with registered address at Calle Meléndez, 5 (37002-Salamanca), will be responsible for the processing of data corresponding to "Visitors, users, and subscribers of the website."
Amargavintageshop.com does not sell, rent, or transfer personal data that could identify users, nor will it do so in the future, to third parties without prior consent. However, in some cases, collaborations with other professionals may be undertaken. In these cases, users will be required to provide their consent, informing them of the collaborator's identity and the purpose of the collaboration. This will always be carried out with the strictest security standards.

Remarketing
The remarketing feature allows us to reach people who have previously visited the Amargavintageshop.com website and associate a specific audience with a specific message. Remarketing is a method of getting users who have visited our site to return.
Therefore, we inform you that we are collecting information for this remarketing feature on Amargavintageshop.com on our checkout page, where we will collect your email and name. We will use this data when you leave a purchase unfinished. We will send you an email to find out why you left the page and aim to improve the quality of our service. This email will also include a second email offering a discount. Under no circumstances are you obligated to respond to this type of email. We inform you that the data you provide will be stored on Shopify's servers (Amarga Vintage's provider) within the EU. We may collect this information through cookies; you can find more information about them in the Cookie Policy.

Legitimation for the processing of your data.
Users have the right to access, rectify or erase data, object to processing, restrict processing, and make their data portable. They also have the right to withdraw their consent at any time if the processing is based on this parameter. They also have the right to lodge a complaint with the Supervisory Authority, where appropriate, and to exercise their consent through the contact form. The form on the website is provided for communication with the company, enabling consumers to exercise the aforementioned right of withdrawal at any time.
Acceptance of the data is based on the consent requested, and withdrawal of this consent does not, under any circumstances, affect the execution of the subscription contract.

Data category
The categories of data processed are identifying data.
No categories of specially protected data are processed.

How long will we retain your data?
The personal data provided will be kept:

• At the express request of the interested party.
• When its use is not necessary for the purposes described in the previous sections.

To which recipients will your data be communicated?
Many of the tools we use to manage data are outsourced to third parties.
To provide services strictly necessary for the development of its activity, Amargavintageshop.com shares data with the following providers under their corresponding privacy conditions:

• Google Analytics: a web analytics service provided by Google, Inc., a Delaware company whose main office is at 1600 Amphitheatre Parkway, Mountain View (California), CA 94043, United States ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help Amargavintageshop.com analyze how users use the website. The information generated by the cookie about your use of Amargavintageshop.com (including your IP address) will be transmitted to and stored by Google on servers in the United States.
• Web platform: Shopify, based in the US. More information at: (https://www.shopify.es/legal/terminos). This platform processes data for the purpose of providing its web platform services to Amarga Vintage.
• Email marketing: MAILCHIMP, based in the USA. More information at: https://mailchimp.com/about/security/, processes data for the purpose of providing email marketing campaigns to Amarga Vintage.
• Payment gateways: PayPal (Europe) S.à.rl, domiciled in Luxembourg. More information at: https://www.paypal.com/es/webapps/mpp/ua/privacy-prev?locale.x=es_ES . PayPal (Europe) S.à.rl processes the data for the purpose of providing its payment platform services to Amarga Vintage. Stripe Payments Europe, Ltd., domiciled in Dublin. More information at: https://stripe.com/es/privacy . Stripe Payments Europe, Ltd. processes the data for the purpose of providing its payment platform services to Amarga Vintage.
• Shipping companies: Sociedad Estatal Correos y Telégrafos SA (Correos), domiciled in Spain. More information at http://www.correos.es/ss/Satellite/site/pagina-privacidad/sidioma=es_ES . These companies process your data to provide their services. Buy a shipping company to Amarga Vintage.

Navigation
When you visit and browse Amargavintageshop.com, non-identifiable data may be collected. This may include IP addresses, very approximate geographic location, a record of how the services and sites are used, and other data that cannot be used to identify the user.
Non-identifying data also includes data related to your browsing habits through third-party services. At Amargavintageshop.com, we use the following third-party analytics services:

• Google Analytics

The information provided by these third parties allows us to:

• Analyze trends.
• Manage the site.
• Track user movements around the site.
• Collect demographic information about our user base as a whole.

Data secrecy and security
We know how important the use of our personal data is for everyone, and that's why at Amargavintageshop.com we are committed to the use and processing of users' personal data, respecting their confidentiality and using them in accordance with their purpose, as well as fulfilling our obligation to store them and adopt all measures to prevent alteration, loss, processing or unauthorized access, in accordance with the provisions of current data protection regulations.
Additionally, we've created a secure infrastructure around our site. Our website and all its URLs have an SSL certificate. This is a security protocol that ensures your data travels securely and in full. Data is transmitted between a server and a web user, and in return, is fully encrypted.
Amargavintageshop.com cannot guarantee the absolute invulnerability of the Internet and therefore the violation of data through fraudulent access by third parties.
With regard to the confidentiality of processing, Amarga Vintage will ensure that any person authorized by Amargavintageshop.com to process the Customer's data (including its staff, collaborators, and service providers) will be under an appropriate obligation of confidentiality (whether a contractual or statutory duty).
When a security incident occurs, upon becoming aware of it, Amargavintageshop.com must notify the Customer without undue delay and must provide timely information related to the Security Incident as it becomes known or as reasonably requested by the Customer.

Accuracy and truthfulness of data
As a user, you are solely responsible for the truthfulness and accuracy of the data you submit to RedLights.es, exonerating Amarga Vintage (Amargavintageshop.com) from any liability in this regard.
Users guarantee and are responsible, in all cases, for the accuracy, validity, and authenticity of the personal data provided, and undertake to keep it duly updated. Users agree to provide complete and accurate information on the contact or subscription form.

Acceptance and consent
The user declares that he or she has been informed of the conditions regarding the protection of personal data, and that he or she accepts and consents to the processing of such data by Amarga Vintage (Amargavintageshop.com) in the manner and for the purposes indicated in this privacy policy.

Revocability
The consent given, both for the processing and transfer of data subjects, may be revoked at any time by notifying Amarga Vintage (Amargavintageshop.com) under the terms established in this Policy for the exercise of ARCO rights. This revocation will not be retroactive under any circumstances.

Changes to the privacy policy
Amarga Vintage (Amargavintageshop.com) reserves the right to modify this policy to adapt it to new legislation or jurisprudence, as well as industry practices. In such cases, Amarga Vintage will announce the changes on this page with reasonable notice before their implementation.

Commercial emails
In accordance with the LSSICE (Spanish Social Security Institute), Amarga Vintage does not engage in spam practices and therefore does not send commercial emails that have not been previously requested or authorized by the user. Consequently, in each of the forms on the website, the user has the option of giving their express consent to receive the newsletter, regardless of the commercial information specifically requested.
In accordance with Law 34/2002 on Information Society Services and Electronic Commerce, Amargavintageshop.com undertakes not to send commercial communications without properly identifying them.

Questions
If you have any questions or concerns about this privacy policy or the processing of your personal information, or the termination of your personal data, please email amargavintage@gmail.com.
On behalf of the Amargavintageshop.com team, we thank you for taking the time to read this privacy policy.